Sustainability champions need to obtain executive approval for their proposals. Executive decision-makers must to be convinced that any proposed sustainability initiative will be good for the company as well as good for the environment, society and other stakeholders. That’s their fiduciary duty.
The Sustainability ROI Workbook is a comprehensive tool that helps frame a compelling business case using quantified / monetized benefits. But it’s just a tool. Savvy sustainability champions know that the art of building a winning sustainability business case is more important than the accuracy of the numbers in the workbook. They are sensitive to the “human factor.”
Let’s suppose that you want to propose a on-site renewal energy installation at company facilities. You will need help from several departments to complete the justification for the project. There are 5 essential conversations for a winning sustainability proposal. Their tone is as important as their content. Let’s start with the tone of your conversation with the CEO. Read more