Any good business case for doing something new or different has two components: opportunity and risk. Governments, companies, communities, and people like you and me need to justify why we change: what’s the upside if we do (opportunity), and what’s the downside if we don’t (risk). When it comes to convincing companies to be more sustainable, we’ve done a good job on the opportunity side. We need to be smarter on the risk side. Below are 3 risk arguments in the climate debate. For twelve years, my focus has been on helping companies to size the benefits (opportunity) of sustainability-oriented strategies. Any company can use the free dashboard and spreadsheets on my website to size its potential bottom-line benefits from aggressive sustainability-related strategies. They will find that if a typical company were to use best-practice sustainability approaches already being used by real companies, it could improve its profit by at least 51 to 81 percent within three to five years. The opportunity side of the business case is robust. Read More
I love it when a plan comes together.
—Colonel John "Hannibal" Smith, A-Team leader—March was a great month. I’ve been counting backward from that date for two years. I wanted to co-release four new interrelated business case resources for sustainability champions. It worked. Read More